External Communications Manager - Customer

HM Land Registry

Apply before 11:55 pm on Monday 18th October 2021

 

Reference number

155512

Salary

£46,589
For roles in Croydon the salary is £50,585

Grade

Senior Executive Officer
SEO+

Contract type

Permanent

Business area

Communications Team

Type of role

Communications / Marketing

Working pattern

Full-time

Number of posts

1

Location

Birkenhead, North West, CH41 6DU : Croydon, London, CR0 2AQ : Coventry, West Midlands, CV1 3BH : Durham, North East, DH1 5TR : Weymouth, South West, DT4 9TT : Gloucester, South West, GL1 1DQ : Kingston upon Hull, Yorkshire and the Humber, HU2 8JN : Leicester, East Midlands, LE3 5DR : Nottingham, East Midlands, NG1 7AU : Peterborough, Eastern, PE1 1QF : Plymouth, South West, PL6 5WS : Preston, North West, PR4 1TE : Swansea, Wales, SA7 9FQ : Telford, West Midlands, TF3 4LR

About the job

Summary



It is a really exciting time to join HM Land Registry and we have an opportunity to join a fast paced, friendly and progressive team as an External Communications Manager (Customer).

Land is our nation’s greatest asset. Clarity and security of land ownership is essential to a functioning property market, and so before you can buy or sell any property, it is critical that you view the Land Register for all the information relating to it. For nearly 160 years we have played a key role in the UK’s economic stability and growth. In the 2020/21 financial year alone, nearly £260 billion worth of property transactions took place in the UK. All were recorded in the Land Register. We collaborate closely with a wide range of businesses and other stakeholders to make the conveyancing process quick, easy and secure.

Job description

As part of this role, you will:

• Work with senior internal stakeholders, including leads across the Customer Division, DDAT Product Practice and Stakeholder team and up to director level where appropriate, to create and execute strategic communications plans to meet business targets. Advise on proactive and reactive media opportunities.
• Provide management updates to Comms SMT and senior internal stakeholders, setting out priorities, targets and progress.
• Horizon scan to identify external stories, expectations and their potential impact on our audiences
• Build a thorough understanding of the organisation’s customer segmentation, based on needs (low and high complexity) and usage of HMLR services (low and high volume)
• appreciating the segments’ needs / imperatives / pain points and how they engage with HMLR
• Use stakeholders, media & PR and digital channels to increase customer adoption of digital services
• Develop and deepen excellent working relationships with internal and external specialist teams across communications, customer, stakeholder, product, legal, policy, operations, account management and customer insight.
• Engage with senior business leaders to present communications plans, identify issues and resolutions across the organisation.

Responsibilities

What we’re looking for in our External Communications Manager:

• Extensive experience of leading strategic communications plans, including across digital channels, in a complex customer-focused organisation, with proven results
• Experience of identifying emerging issues and managing issues of reputational risk
• Ability to manage conflicting / sensitive issues and perspectives to deliver positive results
• Experience in working in cross functional, multidisciplinary teams to achieve results

Qualifications

CIPR membership or equivalent and able to demonstrate commitment to professional development

Behaviours

We'll assess you against these behaviours during the selection process:

  • Changing and Improving
  • Leadership
  • Communicating and Influencing

Benefits

Things you need to know

Security

Successful candidates must pass a disclosure and barring security check.
People working with government assets must complete basic personnel security standard checks.

Selection process details

This vacancy is using Success Profiles, and will assess your Behaviours, Strengths and Experience.
Please upload your CV to include your work history. The Statement of Suitability section should be used to outline your skills and experience for the role. In no more than 1000 words please provide details of how you meet the essential criteria listed below:

• Extensive experience of leading strategic communications plans, including across digital channels, in a complex customer-focused organisation, with proven results
• Experience of identifying emerging issues and managing issues of reputational risk
• Ability to manage conflicting / sensitive issues and perspectives to deliver positive results
• Experience in working in cross functional, multidisciplinary teams to achieve results

Please note that in the event of a high number of applications the following leading criteria will be sifted on first:

Extensive experience of leading strategic communications plans, including across digital channels, in a complex customer-focused organisation, with proven results

The sift will take place shortly after the closing date. If successful at sift you will be invited to attend a virtual, electronic interview and pre-prepared presentation week commencing 1st November 2021.

The blended interview stage of the process will test the technical, experience and behaviours listed in the job description.

Please review your application form before clicking ‘submit’ – once you have submitted, you will not be able to amend your application.

Ensure your application form is received by the closing date for receipt of applications – this is 11:55pm on the advertised date.

HMLR is accredited to the Disability Confidence Scheme, which denotes organisations which have a positive attitude towards disabled people. Disabled applicants who meet the minimum essential criteria at the shortlisting stage are guaranteed an invitation to interview.

If any candidate requires the panel to consider a reasonable adjustment or there is anything else they would like the panel to take into consideration they are asked to notify us of this at application stage where possible or during the process as soon as it becomes a requirement.

If you would like further information about the use of your personal data, please click on the link below:
Job Applicant Personal Information

Feedback will only be provided if you attend an interview or assessment.

Nationality requirements

This job is broadly open to the following groups:

  • UK nationals
  • nationals of Commonwealth countries who have the right to work in the UK
  • nationals of the Republic of Ireland
  • nationals from the EU, EEA or Switzerland with settled or pre-settled status or who apply for either status by the deadline of the European Union Settlement Scheme (EUSS)
  • relevant EU, EEA, Swiss or Turkish nationals working in the Civil Service
  • relevant EU, EEA, Swiss or Turkish nationals who have built up the right to work in the Civil Service
  • certain family members of the relevant EU, EEA, Swiss or Turkish nationals
Further information on nationality requirements

Working for the Civil Service

The Civil Service Code sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles.
The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.

Apply and further information

Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records.

Contact point for applicants

Job contact :
Name :  angharad.thomas@landregistry.gov.uk
Email :  HRResourcingteam@landregistry.gov.uk
 
Recruitment team :
Email :  hrresourcingteam2@landregistry.gov.uk

Further information

If you feel your application has not been treated in accordance to the Recruitment Principles and you wish to make a complaint, please email hrresourcingteam2@landregistry.gov.uk in the first instance. If you are not satisfied with the response you receive from HM Land Registry then you may take your complaint to the Civil Service Commission: http://civilservicecommission.independent.gov.uk/making-complaint/

Share this page